April 6, 2018
“Creating long-term value with limited resources is a huge challenge for entrepreneurs, but it’s hardly a novel one.” In Fast Company’s article, The 7 Fundamentals of Sustainable Business Growth, Faisal Hoque explores how even though circumstances vary, the fundamentals of sustainable growth remain the same.
- Authentic Purpose - “why we do what we do” – your school’s mission
- Powerful Brand - build brand equity with emotional connections with customers by developing and sustaining those relationships over time
- Partnership and Collaboration
- Customer Retention - acquiring new customers can cost an organization around five times more than retaining current ones
- Community - adds structure and spreads “stakeholdership” out into society
- Repeatable sales - design and implement sales processes that can be successfully deployed again and again
- Flexible, Adaptive Leadership - To continue growing, entrepreneurs, managers, and business owners must become the leader the business needs for each stage of growth. Since a company’s needs change at each stage, its leaders need to keep evolving at the right pace.
In these uncertain economic times, it is more important than ever to focus on sustainable growth in the education sector. PAISBOA is committed to ensuring growth and sustainability not only for the association, but for our member schools and universities.